Product Design Leader

I make complex systems feel simple.

20+ years in design and 15+ leading teams. Today I lead platform design at CrowdStrike — multitenancy, RBAC and policy management — and I'm building an AI-first design practice.

See the work ↓ Résumé ↗
Now
Product Design Manager · CrowdStrike
Before
UX Manager · NextGen Healthcare
Focus
Identity, access & security platforms
Selected work

Work that moved numbers.

From security platforms to fintech flows to search pages seen by millions — a selection of case studies.

Now · 2022–presentCrowdStrike

Making access decisions clear at enterprise scale

Leading platform design across Multitenancy, RBAC and Policy Management — permission frameworks, IAM strategy and an AI-first design practice. Work is under NDA; I'm happy to walk through it in conversation.

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GOFreeCredit — New Experience
Fintech · Mobile-firstConsumerTrack

GOFreeCredit

Rethinking a credit-report acquisition flow for an audience that had moved to mobile.

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GOFreeCredit — Mobile Improvements
Fintech · ConversionConsumerTrack

GOFreeCredit Mobile

Redesigning TransUnion's credit report acquisition flow — revenue doubled in 12 months.

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YP — Search Results
Search · ExperimentationYP (now Thryv)

YP Search Results

Iterating on one of the web's highest-traffic results pages through live A/B testing.

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YP — Home
Search · WebYP (now Thryv)

YP Home

A refreshed home page for Yellow Pages' local search experience.

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05WikiPayMaking person-to-person payments easier to start, and easier to trust.Payments→ 06BadabingTaking a rebranded payments product native on Android and iOS.Payments→ 07Mattel HRTurning a hard-to-navigate HR site into a search-first resource.Enterprise→ 08Carthage CollegeA full rebrand, with a new site, CMS and content strategy.Higher ed→ 09UCEAPA web redesign for the University of California's study abroad program.Higher ed→ 10St. LawrenceHome page concepts, including navigation and interaction states.Higher ed→
Approach

How I lead.

Principles I bring to every team, from a two-person squad to six teams across a platform.

  1. 01

    Make complexity legible

    Permissions, policies, tenants, money — the hardest systems deserve the clearest interfaces. I design so people can see what's true and act with confidence.

  2. 02

    Let evidence lead

    Research, usability testing and live experiments settle debates faster than opinions. I build those habits into how teams ship, not just into a phase.

  3. 03

    Build systems that scale

    Design systems, accessibility and shared frameworks let a small team deliver a cohesive experience across a large platform.

  4. 04

    Grow the people

    The best outcome of any project is a stronger team. I mentor designers and researchers toward their next role — and toward leadership.

  5. 05

    Work AI-first

    AI tooling is now part of daily practice: faster prototyping, design-to-code, and more time for the problems that need human judgment.

Experience

Two decades, one thread.

Security, healthcare, fintech and education — regulated spaces where clarity and trust matter most.

2022 — PRESENT

Product Design Manager

CrowdStrike
  • Lead up to six design teams — up to 10 designers, researchers and content designers — across Multitenancy, RBAC and Policy Management
  • Set direction for RBAC models and permission frameworks for enterprise-grade access management
  • Set UX strategy for new identity and access management initiatives, grounded in research and usability testing
  • Part of the design leadership team guiding the redesign and replatforming of the flagship product
  • Integrating AI tooling into design workflows, evolving toward an AI-first practice
2019 — 2022

UX Manager

NextGen Healthcare
  • Led UX strategy for a suite of healthcare SaaS products, improving secure patient access and data protection workflows
  • Evolved and scaled the design system for compliance, accessibility and performance
  • Built usability research, personas and accessibility testing into the agile lifecycle
  • Partnered with Product leadership to roadmap access, authentication and permissions experiences
2017 — 2019Design ManagerConsumerTrack, Inc.
2014 — 2017Design LeadThryv (previously YP)
2010 — 2014Design DirectorIE Design + Communications
2002 — 2010Creative DirectorUniversity of Southern California
Toolkit

What I bring.

Identity & security

RBAC & IAM UXAccess managementPolicy managementMulti-tenant SaaSSecurity & compliance

Craft & research

Design systemsAI & automationScalable UX frameworksAccessibilityUsability research

Tools

FigmaMiroClaude CodeVS CodeAdobe CCUserTestingAmplitudeDovetailJira
Contact

Let's make the complex clear.

Open to conversations about design leadership, platform UX and building AI-first design teams.

Connect on LinkedIn ↗ Résumé ↗